Branding is all about establishing a visual identity that identifies your company, connects its products and services to clients, and helps you stand out from the crowd. Branding should reflect the core values of the brand, and also be unique enough to be memorable.
One great way to make your brand memorable (assuming your identity allows it) is to use vibrant colors. Colors create a powerful visual impact, and make a lasting memory. With new full color brochure printing and business card printing techniques, its possible to create intricately colorful brand elements.
Here’s some inspiring examples of colorful branding from Behance.
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